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Government Equipment News has a totally productive circulation in all levels of government and semi-government institutions. During its 18 years, GEN has contantly been fine tuing its informative service to suit the buying needs of government purchasing officers, departmental heads, engineers, IT managers, and other decision makers. Editorials typically cover a broad spectrum of products and services essential to the efficient functioning of Federal, State and Local governing bodies.

GEN is used as a reference tool by its readers used to keep abreast, of changing products and technology. It’s recognised as Australia’s only magazine addressing the government sector, provides advertisers with an environment of high editorial credibility to showcase their products and services. GEN is read by key people in all levels of government and semi-government institutions. Aimed primarily at decision-makers in Federal, State and Local governments with relevance for schools and academic institutions.

GEN is recognised as the industry authority. The following types of people receive the magazine: Purchasing Managers, Administration Officers, Purchasing Officers, Librarians, Senior Management (Directors, Dept Heads, CEOs), Councilors, Middle Management (Dept Managers, Finance Managers, etc), Engineers, Administration Managers, Town Clerks, Office Managers, Shire Clerks, City Managers, Shire Presidents, Health and Community Service Managers, Building Surveyors/Inspectors, Parks, Leisure, Recreation Managers, Health Surveyors, Planning, Public Works Managers, Mayors/Wardens, Works Managers, Medical Officers and IT Managers in all forms of government